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From aviation to shipping and property to beverages, Swire operates in multiple industries across the globe. Many of our core businesses can be found within the Asia Pacific region and include well-known brands such as Cathay Pacific, Swire Coca-Cola, HAECO, Swire Properties, China Navigation and Swire Steamships Trading Company.
Our business was founded in 1816 with one key priority - to deliver excellence in everything we do. That’s why we chose ‘Esse Quam Videri’ as our motto which means 'To be, rather than to seem to be'. Over 200 years later, operating across a multitude of industries around the globe, our motto remains constant. Our core values include: Integrity, Humility, Endeavour, Excellence, and Continuity.
